Everything journalists, syndicate partners, and content creators need to accurately represent Groundwork — from vector logos and color tokens to verified company boilerplate and spokespersons.
Standardized, approved copy ready for publication in press releases, partner pages, and news coverage.
Approx. 85 words
Approx. 42 words
Download vector SVGs, high-resolution PNGs, or copy SVG code directly.
Primary brand mark for white and light-colored backgrounds.
Inverted logo variant for dark backgrounds and night mode.
Square app icon and social avatar with emerald/sage background.
Click any color swatch to copy its exact HEX code to your clipboard.
Primary brand dark background, header bar, and footer base.
RGB: 10, 25, 47
Headings, badges, links, and high-contrast UI accents.
RGB: 30, 58, 113
Logo background mark, primary CTAs, trust signals, and highlights.
RGB: 5, 150, 105
Default page background surface for optimal long-form reading contrast.
RGB: 248, 250, 252
Mortgages, debt payoff models, inflation calculations, and investing.
Clinical nutrition, longevity protocols, and health sciences.
Solar payback, HVAC SEER2 efficiency, and property improvement.
Career mobility, relocation indices, and consumer legal rights.
Privacy audits, AI productivity software, and smart home standards.
Groundwork relies on clean, high-legibility typefaces engineered for long-form reading comfort.
Applied to all primary navigational elements, UI buttons, headings, and metadata.
Applied to deep-dive article body text to maximize readability and reduce eye strain.
Used in mathematical formulas, financial amortization tables, and calculator inputs.
Please observe these guidelines when featuring Groundwork in external publications and media.
Reach our Subject Matter Research Desks or request executive commentary.
Elena Vance (Editorial Director & Brand Ambassador) is available for expert commentary on consumer personal finance, health sciences, and household economic decision models.
For reprint permissions, co-published data research, or integrating Groundwork's interactive decision calculators:
Email: [email protected]
